Asia Sponsorship News
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Asia Sponsorship News is the leading source of news and information for the Asian sponsorship sector.en-auCopyright Asia Sponsorship News 2008hourly11970-01-01T00:00+00:00Asia Sponsorship Newshttp://www.asiasponsorshipnews.com//RDF/manage_head1.gif
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Asia Sponsorship News is the leading source of news and information for the Asian sponsorship sector.Haier to Sponsor New Jersey Nets NBA Team
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Chinese electronics brand Haier has become a sponsor of the New Jersey Nets NBA team. Asia Sponsorship News2009-07-03T11:44:34+10:00Thanh Nien Sponsors International Football in Vietnam
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Vietnam’s Thanh Nien newspaper is the sponsor and organiser of a series of national and international football tournaments for U-21 players from around the region.Asia Sponsorship News2009-07-03T11:42:36+10:00Xtep Sponsors 11th National Games
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Sportswear and sporting equipment company Xtep has become the first sports product partner and official sponsor of the 11th National Games in China. Asia Sponsorship News2009-07-02T14:13:22+10:00USA Signs PepsiCo as Pavilion Sponsor
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Organisers of the USA National Pavilion at the Shanghai World Expo have signed a Global Partnership agreement with PepsiCo. The company will be both Global Partner and Exclusive Non-Alcoholic Beverages and Snack Foods Partner of the Pavilion during next year’s event.Asia Sponsorship News2009-07-02T14:11:26+10:00Japan Airlines Sponsors Indonesian Baseball
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Japan Airlines has become a sponsor of the Indonesian National Baseball Team, agreeing to provide discounted tickets to the Asian Championship in Japan.Asia Sponsorship News2009-07-01T17:13:34+10:00Australian Open Appoints World Sport Group as New Promoter
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Golf Australia has announced the appointment of the World Sport Group as the new promoter of the Australian Open golf tournament for the next six years.Asia Sponsorship News2009-07-01T17:11:30+10:00Asian Games Revenue Reaches New Milestone
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Organisers are announcing yet another milestone in sponsorship and sports marketing for next year's Guangzhou Asian Games.Asia Sponsorship News2009-06-30T14:19:41+10:00Fairmont Hotel to Sponsor Youth Olympic Games
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Fairmont Hotel has become the latest sponsor of the Youth Olympic Games, set to be held August next year in Singapore.Asia Sponsorship News2009-06-30T13:45:53+10:00An Binh Bank Joins Record Label to Support Students
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An Binh Bank has become the main sponsor of a national concert tour, bringing together some of Vietnam’s biggest stars to raise money for disadvantaged students.Asia Sponsorship News2009-06-29T11:50:47+10:00Bharat Petroleum Sponsors Indian National Rally
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Bharat Petroleum is the title sponsor of the 2009 Indian National Rally Championship, which is which concluded yesterday in Coimbatore, Southern India. Asia Sponsorship News2009-06-29T11:49:03+10:00AirAsia Sponsors Oakland Raiders
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AirAsia has signed a deal to sponsor US NFL team Oakland Raiders. The deal is said to be worth RM 1million and will see the airline displaying the raiders logo on the tail of planes.Asia Sponsorship News2009-06-26T11:51:24+10:00ANTA Becomes Sponsor of Chinese Olympic Committee
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ANTA Sports has become a sponsor the Chinese Olympic Committee, signing a four-year exclusive supplier agreement.Asia Sponsorship News2009-06-24T12:18:04+10:00India – West Indies Broadcast Takes Rs 300 Million from Sponsors
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Sports network Ten Sports has announced the sale of 85 per cent of the sponsorship rights for its broadcast of the upcoming India-West Indies cricket series. Asia Sponsorship News2009-06-24T12:15:53+10:00Enter the Dragon: HKETO Uses Boat Race to Promote East Asian Games
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The Hong Kong Economic and Trade Office is using its sponsorship of the Toronto International Dragon Boat Race as a platform for promoting the East Asian Games, set to be held in Hong Kong at the end of 2009.Asia Sponsorship News2009-06-23T16:17:13+10:00India to Host Hockey World Cup
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The International Hockey Federation has announced that India is to host the 2010 Men’s Hockey World Cup next March. Asia Sponsorship News2009-06-22T11:21:38+10:00Manchester United Takes On First Chinese Sponsor
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Chinese electronics brand Aigo has become the first Chinese partner of the Manchester United Football Club, signing a five-year sponsorship deal with the English Premier League club.Asia Sponsorship News2009-06-22T11:19:01+10:00Erke to Sponsor North Korea in Football World Cup
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Chinese sportswear brand Hongxing Erke is the sponsor of the first North Korean football World Cup qualifying team in 44 years. The team made it into next year’s 32-nation field after a goalless draw on Wednesday in Saudi Arabia.Asia Sponsorship News2009-06-19T11:28:09+10:00Cargill to Use USA Pavilion as CSR Platform
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Organisers of the USA National Pavilion at next year’s Shanghai World Expo have announced that Cargill has signed a letter of intent to become a partner of the USA Pavilion. The partnership will not only allow Cargill to host its clients within the pavilion, but also allow it to fulfill key CSR objectives.Asia Sponsorship News2009-06-19T11:25:21+10:00Integrated Marketing Communications Conference
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In today’s diverse, fragmented marketplace, marketers have a wide array of traditional and innovative techniques to leverage on. The Integrated Marketing Communications conference will discuss ways to complement offline channels with online media, ways to synchronise your marketing communications strategy and how to measure your marketing campaign’s effectiveness.Asia Sponsorship News2009-06-19T10:42:00+10:00China Sports Lottery Sponsors 2009 Tour of Qinghai Lake
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Organisers of the 2009 Tour of Qinghai Lake cycling race have announced the support of China Sports Lottery in holding this year’s event.Asia Sponsorship News2009-06-18T11:24:05+10:00361° Sponsors Badminton Cup
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Just days after announcing plans to spend the proceeds of its IPO on sponsorships, Chinese sportswear brand has sponsored the Quanzhou Enterprise Badminton Tournament, known as the 361° Cup.Asia Sponsorship News2009-06-18T11:21:54+10:00Journal of Sponsorship - Discount for Asia Sponsorship News Readers
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Learn from experts in the field who are also dealing with the challenges in the current market. Each issue of Journal of Sponsorship publishes in-depth briefings and real case studies by fellow industry professionals, providing real guidance on how to address challenges in the current corporate climate. Asia Sponsorship News2009-06-18T10:31:02+10:00Dunlop Sponsors National Squash Development Programme
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Dunlop has signed a sponsorship deal with the Sri Lankan Squash Federation, agreeing to become the federation’s official ball supplier. Asia Sponsorship News2009-06-17T11:52:01+10:00iDea Cellular Sponsors 56th Filmfare Awards
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Indian telecommunications company iDea Cellular is the main sponsor of the 56th Filmfare Awards, to be held on 31 July in Hyderabad. Asia Sponsorship News2009-06-17T11:50:05+10:00Saigon Investment Group Sponsors World Vovinam Federation
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The Saigon Investment Group has signed a deal with the World Vovinam Federation to support their activities for the rest of 2009.Asia Sponsorship News2009-06-16T16:35:30+10:00Huang Jianhua to Parachute Chinese Players into MLB Teams
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Chinese sports financier Huang Jianhua is currently seeking a Chinese baseball star to act as the ‘Yao Ming’ of America’s Major League Baseball.Asia Sponsorship News2009-06-16T16:31:16+10:00Asia Sponsorship sector to grow 10-12%: Sponsorship Report
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Despite the global economic outlook for 2009, the Asia sponsorship sector is expected to increase 10-12% , with total spending on sponsorships in the region to be about US$1.6 billion, according to a report by Asia Sponsorship News. Asia Sponsorship News2009-06-15T11:53:43+10:00361° to Spend IPO Proceeds on Sponsorship and Branding
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China’s third largest sportswear manufacturer, 361 Degrees will use the proceeds of its initial public offering to fund a series of branding and sponsorship campaigns and to increase its production capacity. Asia Sponsorship News2009-06-15T11:29:06+10:00TVB Programme Creates Interactive Platform for Sponsors
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A new healthy eating programme to be launched on Hong Kong’s TVB Jade and Jade HD channels is set create new avenues for sponsors to reach audiences. The programme claims to be Hong Kong’s first television food programme to support interactive viewing.Asia Sponsorship News2009-06-15T11:26:48+10:00Saatchi & Saatchi Relinquishes Account with Mengniu
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Saatchi & Saatchi Beijing has given up its creative account with leading Chinese dairy brand Mengniu after managing the account for seven years.Asia Sponsorship News2009-06-12T11:23:53+10:00