• TIGHTER TRADING: Untangle the trading landscape of Non-traditional Media in Asia with ASN's Analytics. Email us at info@asiasponsorshipnews.com for a live demo or watch our walkthrough video

  • OPPORTUNITIES: Use ASN’s Analytics to spot all sorts of outlier trends and investment opportunities. Mass participation athletic events are one such break-out having grown 15% (CAGR) for the last four years straight

  • TREND ANALYSIS: Celebrity Endorsement is still the number 1 'type' of Non-traditional investment in Asia.... but another type almost overtook it in 2014. Can you imagine which...? Subscribe today to find out

  • BUSINESS PLANNING: ASN's big data allows for macro market sizing. EG. ASEAN and South Asia are roughly the same size, but each cluster is 3.5x smaller than North Asia. Does that change your business plan?

  • BRAND INTEL: Pitch more effectively by knowing the insights behind brand investment in Asia. ASN has 12,500 brands in its data including the contact details of over 1600 decision makers

  • MARKET MOVERS: Non-sport related investment has crept up on Sport in the last few years. The split is now 60/40%... find out in whose favour by calling ASN for advice


02/07/2015 - FINA Checks In With ANA
All Nippon Air (ANA), the long-term official airline partner of the Japanese Swimming Federation (JSF), has secured a four-year sponsorship deal with FINA, the global …

01/07/2015 - Arjun Kapoor Cycles With Hero
Bollywood actor Arjun Kapoor has secured an endorsement deal with Hero Cycles.

30/06/2015 - How does The Peter Lim-Ronaldo Image Rights Deal Impact Asia?
Real Madrid’s Portuguese superstar Cristiano Ronaldo has sold his image rights to the Singaporean mogul Peter Lim, the owner of La Liga rival Valencia and …

30/06/2015 - ASN ANALYSIS: Activation Scorecard for SEA Games Sponsors (Part 2)
ASN continues its dissection of the sponsor activation in and around #SEAGames15, examining the creativity and effectiveness of the family of companies using the multi-sports …

26/06/2015 - KIA Continues Backing Asian Basketball Scene
Korean automotive behemoth KIA Motors have secured a deal as the presenting partner of this year’s FIBA Asia Championship and FIBA Asia Women's Championship, marquee …

25/06/2015 - CASE STUDY: The AIA Great European Carnival - A calculated risk
A partnership between AIA – the Asian insurance leader – and The Great European Carnival in Hong Kong earlier this year had as many twists …

24/06/2015 - Nike Weaves Hoop Dreams For Pinoy Youths
Global sports behemoth Nike has launched Rise, a reality documentary and youth basketball development program in the Philippines.

23/06/2015 - Celeb Crackdown On Chinese TV Shows
China is planning to ban celebrities from working as presenters on TV shows, according to a new rule by the SAPPRFT, the nation's media watchdog.

22/06/2015 - ASN Exclusive: Major Partnerships Tipped For ICC China 2015
In a momentous week for Chinese football, ASN understands that RSE Ventures-owned pre-season football tournament International Champions Cup (ICC), slated for its debut in China, …

18/06/2015 - ASN ANALYSIS: Activation Scorecard for SEA Games Sponsors (Part 1)
With a sponsorship haul of USD60m, the 28th SEA Games which concluded this week was not short on sponsors... but how did those brands fare when …

17/06/2015 - Bharti Airtel Continues Backing Sri Lankan Tennis
The Sri Lankan subsidiary of Bharti Airtel, the world’s fourth largest mobile operator, is sponsoring the 100th edition of the Colombo Championships, an association that …

16/06/2015 - Nepa Buys Into The iKON Hype
The much anticipated debut album from YG Entertainment’s iKON has been in the pipeline for the past two years, seemingly an eternity in the K-pop …

15/06/2015 - Sponsorship Coup For 2015 Mumbai Film Festival
The 17th edition of the Mumbai Film Festival has received a sponsorship boost from Reliance Jio Infocomm and Star India.

12/06/2015 - Singapore’s League Cup Scores A New Title Sponsor
Singapore’s longest running daily tabloid The New Paper has replaced telco StarHub as the title sponsor of the Singapore League Cup, an annual football tournament, …

11/06/2015 - ASN INTERVIEW: Asia's Leading Players Discuss Branded Content In The Region
At the start of the All that Matters conference, Singapore Tourism Board (STB) hosted a panel to discuss the future of Branded Content in Asia …

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