• TIGHTER TRADING: Untangle the trading landscape of Non-traditional Media in Asia with ASN's Analytics. Email us at info@asiasponsorshipnews.com for a live demo or watch our walkthrough video

  • OPPORTUNITIES: Use ASN’s Analytics to spot all sorts of outlier trends and investment opportunities. Mass participation athletic events are one such break-out having grown 15% (CAGR) for the last four years straight

  • TREND ANALYSIS: Celebrity Endorsement is still the number 1 'type' of Non-traditional investment in Asia.... but another type almost overtook it in 2014. Can you guess which...? Subscribe today to find out

  • BUSINESS PLANNING: ASN's big data allows for macro market sizing. EG. ASEAN and South Asia are roughly the same size, but each cluster is 3.5x smaller than North Asia. Does that change your business plan?

  • BRAND INTEL: Pitch more effectively by knowing the insights behind brand investment in Asia. ASN has 13,500 brands in its data including the contact details of 1,800+ decision makers

  • MARKET MOVERS: Non-sport related investment has crept up on Sport in the last few years. The split is now 60/40%... find out in whose favour by calling ASN for advice


29/06/2016 - Sports Giant Adidas Piggybacks On Wanda As It Battles Nike In China
German sports brand Adidas is poised to collaborate with Chinese conglomerate Wanda, which includes an exclusive sponsorship deal for the two Ironman triathlon events in …

28/06/2016 - Indian Football Faces More Domestic Upheaval
The All India Football Federation (AIFF) is once again engulfed in more domestic upheaval.

27/06/2016 - Sponsorship Kerfuffle Brews For Reigning Chinese Basketball Association Champion
Last season’s Chinese Basketball Association (CBA) champion Sichuan Blue Whales have begun legal proceedings against YEMA Auto, the club’s principal sponsor in the 2014/2015 season, …

24/06/2016 - FORECAST: Grass Roots Sports in China Will Generate More Value for Brand Partners Than Glitzy Athlete Endorsements
Thanks to government social engineering, ASN is forecasting that Grass roots sports in China could see a glut of sponsorship deals in …

23/06/2016 - Content Network, Vice, Eyes India As It Stamps Footprints Across The Globe
One of the most influential pop-culture media outlets in the world, Vice, is set to expand eastwards as it opens a new bureau and production …

22/06/2016 - China’s Latest Curb On Localised Reality TV Spinoffs Could Wreck Lively Sponsorship Market
More government restrictions await China’s TV entertainment industry; with the new regulations limiting the number of international TV show adaptations such as commercial hit The …

21/06/2016 - Leading Thai Energy Drink Prioritises English Football Partnerships For Brand Awareness
Thai energy drink brand Carabao has upgraded last season’s home shirt sponsorship deal into a principal partnership with English second-tier football club Reading FC.

21/06/2016 - Partnerships in ASEAN eSports HInt That Industry is Ready to Unlock 660m Audience
While South Korea and China dominate the eSports economy in Asia, there are …

17/06/2016 - Basketball Authority Leverages Chinese Partnership for Global Expansion
China's largest private property developer, the Wanda Group, is teaming up with basketball's international governing body FIBA in a multimillion-dollar marketing deal as it increases …

16/06/2016 - Indian Luxury Property Developer Sticks By Sharapova’s Endorsement But Does It Really Matter…?
Gurgaon-based real estate group Count Homestead India, which has named one of its upcoming developments 'Ballet by Sharapova', will stick by the Russian tennis star, …

15/06/2016 - LeEco Spices Up The Indian Smartphone Race With Bollywood Move
Chinese internet and technology conglomerate LeEco has signed up as the official sponsor of the 17th International Indian Film Academy (IIFA) awards which will be …

14/06/2016 - Is a Chinese Air-wave of Sponsorship, led by XiamenAir, about to hit Asia?
Two hundred new international air routes will surge out of China in 2016*... and with 14 international airlines of Chinese origin (not including cargo), could …

13/06/2016 - Watch Brand Breaks The Mould With Content Sponsorship of Salman Khan’s Latest Movie
Yash Raj Films (YRF), one of India's most prolific production houses is a sought-after content partner in Bollywood and the latest brand to join the …

10/06/2016 - Asia's Euro 2016 Partners Get B- For Activation Efforts (in Asia)
Euro 2016 is poised to consolidate its position as the world’s third most watched TV sporting event with a record-breaking viewership, especially in Asia, as …

09/06/2016 - Indian Premier League Study Proves Smart Activation Planning Outsmarts Big Spend
Despite well-documented scandals in the IPL - and the suspension of some of its celebrated teams - the just-concluded 2016 edition has clearly maintained its …

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