• TIGHTER TRADING: Untangle the trading landscape of Non-traditional Media in Asia with ASN's Analytics. Email us at info@asiasponsorshipnews.com for a live demo or watch our walkthrough video

  • OPPORTUNITIES: Use ASN’s Analytics to spot all sorts of outlier trends and investment opportunities. Mass participation athletic events are one such break-out having grown 15% (CAGR) in the last four years

  • TREND ANALYSIS: Celebrity Endorsement is still the number 1 'type' of Non-traditional investment in Asia.... but another type almost overtook it in 2014. Can you imagine which...? Subscribe today to find out

  • BUSINESS PLANNING: ASN's big data allows for macro market sizing. EG. ASEAN and South Asia are roughly the same size, but each cluster is 3.5x smaller than North Asia. Does that change your business plan?

  • BRAND INTEL: Pitch more effectively by knowing the insights behind brand investment in Asia. ASN has 12,500 brands in its data including the contact details of over 1600 decision makers

  • MARKET MOVERS: Non-sport related investment has crept up on Sport in the last few years. The split is now 60/40%... find out in who's favour by calling ASN for advice


28/05/2015 - K-Bird Digs Into China’s Campus Sporting Scene
Chinese sports apparel company K-Bird has set its eyes on the nation’s fledging campus sporting scene to become an all-round player in the sports industry.

27/05/2015 - Hooq Forays Into The Indian VOD Market Ahead of Netflix
Hooq, touted as the Asian alternative to Netflix, has entered the Indian market, with a beta version of its premium video-on-demand service, targeting Indian consumers …

26/05/2015 - Sporting Sponsorships Is Coca-Cola’s Priority In Fiji
Coca-Cola Amatil (CCA) Fiji has renewed its sponsorship deal with Fiji International 2015, the island’s biggest golfing event, which will be hosted at Natadola Bay …

25/05/2015 - Buoyant Tigers Snare Another Lucrative Domestic Sponsorship
Following the national ODI team’s exploits in the Cricket World Cup earlier this year, Bangladesh Cricket Board has unveiled local mobile phone operator Robi Axiata …

22/05/2015 - Global Blue-chip Sponsors Share Insights On Their Asian Sponsorships
The rise of blue-chip international Art fairs in Asian cities are steadily luring investment from brands in the financial services and luxury sectors, both of …

21/05/2015 - Can Yili Milk Hollywood?
China’s largest dairy company Yili Group is set to partner with Fuse China, the branded content unit of Omnicom Media Group, as it aims to …

20/05/2015 - Investment Hunt For India’s First Celebrity Endorsed Home Shopping Channel
Best Deals TV, kickstarted by Bollywood action hero Akshay Kumar and business mogul Raj Kundra are targeting private equity funds and HNW individuals to garner …

19/05/2015 - New Host City Very Likely For 2015 Asian Weightlifting Championships
The annual Asian Weightlifting Championships will almost certainly be moved from earthquake-ravaged Kathmandu to Penang, Kuala Lumpur or Phuket, as the likely replacement venue.

18/05/2015 - Good signals that Pakistan sport is coming back
Two things happened in Pakistan this week which augur well for the South Asian market, after years of commercial decline in the Sport space.

15/05/2015 - Yuvi Boost For UC Browser
Despite an underwhelming season for Delhi Daredevils in this year’s IPL, Indian all-rounder Yuvraj Singh has pouched an endorsement and product specialist deal with Alibaba …

14/05/2015 - China's Richest Biz Moguls Back LeTV Sports
Alibaba’s Jack Ma and Wanda Group’s Wang Jianlin are among the new investors in sports rights and content venture LeTV Sports.

13/05/2015 - SEA Games latest benefactor of "J-Wave" of Sponsorship
The Singapore SEA Games Organising Committee (SINGSOC) has received a surprise USD754k cash sponsorship boost from Osaka-based machinery manufacturer Kubota for the biennial sporting meet.

12/05/2015 - Sponsorship Fillip for Korean Bobsleigh & Skeleton National Teams In Difficult Market
Ahead of the PyeongChang Winter Olympics in 2018, the Korean Bobsleigh and Skeleton Federation has secured a three-year sponsorship deal with domestic bank KB Financial …

11/05/2015 - China’s Next Top Model Gets Glitzy Makeover on CQTV: Displaced incumbent network plays dirty tricks
The fifth season of hit reality series “China’s Next Top Model” will be produced by international entertainment rights distributor IPCN, but the incumbent network who …

08/05/2015 - Globe Gets On The Disney Bandwagon
Following partnerships with the likes of Google, Spotify, NBA, HOOQ, Facebook and WhatsApp, Globe Telecom has secured a multi-year collaboration with Walt Disney Southeast Asia …

Sponsorship Index
Total USD value invested this year
Deal Tracker
Number of deals in Sponsorship Database
Using ASN
ASN Jobs

ASN Pulse

Should agencies get involved in sponsorship deals?
Site optimised for Chrome and Firefox
ASIASPONSORSHIPNEWS (ASN) is a division of Asia Media Partners Pte Ltd which is incorporated in Singapore.
Company number: 201115483Z. ©2011 ASIASPONSORSHIPNEWS. All rights reserved.